
Under the slogan 'come in undressed and go out dressed', popular Iberian store Desigual promised a matching top and lower garment to the first 100 people who appear at one of their shops in the centre of Madrid just dressed in their underwear. Perhaps because of its range that verge on the edgier side of things, those who took up the challenge appeared to be mostly from the 20-something age group.Desigual...